According to Reuters, Toyota dealers in Japan have already begun to terminate previously concluded contracts for the purchase of a crossover.
At the same time, the situation is not similar to the one that has developed with the Land Cruiser 300 and Lexus LX SUVs – the model is still available on the company’s official website (the price starts from 3 million yen or 1.33 million rubles).
Apparently, the Japanese see no reason to spend resources on resuming crossover production (Harrier is assembled at the Takaoka plant in Aichi Prefecture), given that the model will soon undergo a planned upgrade.
The company does not disclose details, however, given the nature of the recent improvements to the Corolla, Highlander and RAV4 (crossovers are even assembled under one roof), it is not difficult to predict the upcoming changes. Most likely, Harrier will receive a fully digital dashboard based on a 12.3-inch display and Smart Connect multimedia, as well as an expanded set of Toyota T-Mate electronic assistants.
It is entrusted to local dealers of the brand to negotiate with customers on new conditions. Sources of the publication indicate that this is the first time that Toyota has refused to fulfill its obligations to customers to deliver the car. It is quite possible that dealers will compensate for the difference in the price of the car – according to Nikkei, the updated Harrier will rise in price by about 100 thousand yen (44.3 thousand rubles).
Freshly assembled Toyota Harriers at the Takaoka plant
The fourth-generation Toyota Harrier crossover was introduced in 2020. The car is built on the same TNGA platform as the current RAV4, but is intended exclusively for the local market, being a more elegant and sporty alternative to the global counterpart. Last year, 74,000 Toyota Harriers were sold in Japan.